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Profit Stream Design

Unlock Your Profit Potential. Expert Guidance for Visionary Teams & Business Pioneers. Become a Certified Profit StreamsTM  Designer

What is the Profit Stream Design course?

Profit StreamTM Design is a three-day collaborative learning and working session for business leaders that provides the knowledge needed to use the Profit StreamTM Canvas to deliver sustainability profitable software-enabled solutions.

How does it work?

The workshop combines interactive sessions, collaborative exercises, and conversations with your other participants to enable you to:

  • Understand and use the Profit StreamTM Canvas to design a sustainably profitable software-enabled solution.  
  • Evaluate pricing choices so that you can apply what you learned to your own solutions.
  • Understand how to construct a Customer ROI Model, including the Total Cost of Ownership.
  • Identify the most significant opportunities to improve pricing and licensing.

What will I get from participating?

This is a true working session with access to experts to help guide you during and after the workshop. During the session, you will create:

  • Customer Benefit Analysis to identify tangible and intangible benefits.
  • New pricing based on Pricing Strategy, Structure, Specifics, and Policies.
  • A comprehensive plan for creating a Customer ROI Model.
  • An understanding of how to communicate new prices, manage existing accounts, and adopt a continuous approach to sustainable pricing.

What do I get after the course?

Participation in the workshop also includes:

  • Certification as a Certified Profit Stream Designer (CPS-D)
  • A copy of the Amazon Bestseller Software Profit StreamsTM 
  • 1-year membership in the Profitable Software Community (Q2 2023)



Profit Stream Design

Experience this rare chance to attend a PSD class in Europe, with Scagilize and Luke Hohmann. 

Dates:  October 9-11, 2023

Schedule: 9:00-17:00 CEST / day

Location: Remote, English

Trainer: Gerd Wessling
Co-Trainer: Luke Hohmann